Tower 20 Launches: Real Brands, Real Stories, Real Surf
Tower 20 delivers graphic tees from a handpicked crew of brands shaping the surf narrative; each with their voice, story, and connection to the culture.
ISA Empowers Oceania’s Youth Through Development Program in Partnership with Olympic Solidarity
This week, the ISA held its fourth annual Continental Youth Athlete Development Program (YADP) in Fiji. The initiative, supported by Olympic Solidarity, is focused on empowering young athletes and their coaches from developing nations throughout the world. Held previously in the Americas, Africa, and Asia, this year’s YADP focused on youth from the Oceania region.
CALIFORNIA: ASSEMBLYMEMBER IRWIN’S BILL TO CREATE STATE SURF RESERVES PASSES COMMITTEE
California’s cherished surfing areas are being threatened by climate change, coastal erosion and pollution. A lack of official recognition of California’s surfing areas prevents the state from elevating urgently needed coastal stewardship opportunities.
World Surf League Announces Return to Pipeline for Championship Tour Finale Starting in 2026
As the WSL honors five decades of iconic moments, it also looks forward, ushering in a new era of progression, innovation, and opportunity. With a reimagined format, the return of the Pipe Masters as the season finale, and a calendar that spans the world's most legendary waves, this season celebrates the legacy of generations past while proudly shaping the future of surfing's global stage.
The North America Rip Curl GromSearch presented by Flexfit is BACK and BIGGER than ever!
Surf Industry Members Association Announces 2025 Waterman’s Ball Honorees
The Surf Industry Members Association (SIMA) is proud to announce the honorees for the 2025 Waterman’s Ball, recognizing outstanding individuals and organizations that have made significant contributions to the sport of surfing and ocean conservation.
SURFER Steps Up as Presenting Sponsor for the Boardbuilders Pavilion at SURFscape
We are excited to share that SURFER has come on board as the presenting sponsor for the Boardbuilders Pavilion at SURFscape, the ultimate surf and outdoor expo. SURFER celebrates its 65th anniversary this year and this partnership highlights our mutual dedication to honoring the craft, culture, and legacy of surfboard shaping—a crucial part of surfing’s rich culture.
Jack’s Surf Shop Named Official Retail Partner of SURFscape
SURFscape, the premier consumer event bringing together the best in surf and outdoor brands, is proud to announce Jack’s Surf Shop as its official retail partner once again for this year’s event.
Oriente Salvaje, El Salvador dedicated as newest World Surfing Reserve.
The SIMA Environmental Fund is proud to support the designation of Oriente Salvaje in El Salvador being officially dedicated as the 13th World Surfing Reserve (WSR) site. The Oriente Salvaje World Surfing Reserve has over 12 waves in its 19 kilometers of diverse coastline, including the renowned point breaks Las Flores and Punta Mango, and is the first WSR in El Salvador.
A New Marine Protected Area on America’s West Coast: Chumash Heritage National Marine Sanctuary
SURF INDUSTRY MEMBERS ASSOCIATION
Working together, our industry and its members are united to protect our industry and oceans.
MISSION STATEMENT
To support the growth of the surf industry through fearless innovation, stoke and sustainability.
VISION
Healthy ocean, healthy industry