Surf Industry Members Association

Preparing and Positioning Your E-Commerce Business for the Future by Moss Adams

The most successful companies have figured out how to leverage technology and the e-commerce marketplace to adapt to and overcome unexpected challenges.

In the webcast below, Chris Marantette, president of Netrush, joins industry professionals to share examples and insights on how leading-edge companies are preparing and positioning themselves to succeed in the changing competitive landscape that lies ahead.

This presentation explores the anticipated shifts in technology and the marketplace poised to impact the e-commerce arena. 

SIMA members can learn what companies are doing to reach untapped audiences, grow sales, and increase brand awareness. 

Key highlights include:

  • The operational dynamics at play for companies selling direct to consumer (DTC)
  • Steps to prepare your business’s e-commerce capabilities for the future
  • How to understand and navigate consumer expectations

View the PowerPoint presentation